With all the buzz around AI-generated content, Google decided to reiterate and clarify some of its advice around AI-generated content. The short answer is that Google does not care who or what writes your content as long as that content is written to help people and not to manipulate the search results. Google’s take. Google
Read MoreLooking for an accurate, up-to-date and helpful guide to the “big picture” elements of search engine optimization? Good news: We’ve just updated and expanded our popular What is SEO resource. Search Engine Land’s guide, which was originally published in 2010 (here’s what it looked like, via the Wayback Machine), has earned hundreds of thousands of
Read MoreVideo game platforms have come a long way since the days of Atari. Nowadays, platforms have become more versatile, accessible, and interactive, offering players an ever-increasing range of experiences and options. Whether you’re a player, developer, or advertiser, here are several options of the most popular game platforms to get you started. This is the
Read MoreGoogle has announced many changes coming to Google Search, Google Lens, Google Maps and Google Translate today. This comes out of the live stream from Paris this morning, which we thought would be originally around Google’s AI efforts in Search but that was quickly announced on Monday as Google Bard. So what is new? Google
Read MoreOver the past month or so, nearly all the 2023 industry outlook articles I’ve perused (as well as my own) included a common theme: Recessionary trends in the macroeconomy will pressure digital marketers to show the impact of their investments. One of the core tenets I live by (and if my fiancée reads this, she’ll
Read MoreAs I write this article, I see the irony in the headline… Learning to trust three major platforms – Google, Bing (I refuse to call it Microsoft Advertising), and Facebook (I still hate calling it Meta) – which just in the past month have laid off tens of thousands of employees. And then on the
Read MoreMicrosoft has updated the Bing webmaster guidelines in conjunction with the announcement of the new AI-powered search featured in Bing Search. As a reminder, Microsoft announced a new, AI-powered search engine that people can chat with, ask questions, or even use to create content. With this, Bing has incorporated new guidelines for webmasters related to
Read MoreThe digital marketing landscape is constantly shifting, and the challenges that marketers face in 2023 are expected to be more complex than ever. As the global economy continues to be unpredictable, marketers must understand the challenges they will face and find ways to achieve their revenue goals in 2023. One of the biggest challenges marketers
Read MoreGoogle Chrome to mark non-HTTPS sites as ‘not secure’ In 2018, Google announced it would identify all sites that had not migrated to HTTPS as “not secure” in the Chrome browser. Google had already been pushing webmasters to make the change to non-secure websites for years – including hinting at a small ranking boost to further incentivize the
Read MoreICYMI, Microsoft announced its new collaboration with ChatGPT during an event today. Being able to be there live at the event did have its perks. Like priority access to try out the new experience on Edge, Microsoft’s browser. Trying it out. I downloaded the Edge browser, signed in, and was given access to the new
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