Google Launches Open-Source “Meridian” Marketing Mix Model via @sejournal, @MattGSouthern
Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign effectiveness.
The post Google Launches Open-Source “Meridian” Marketing Mix Model appeared first on Search Engine Journal.
from Search Engine Journal https://www.searchenginejournal.com/google-launches-open-source-meridian-marketing-mix-model/538530/
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