The Impact Of AI Overviews & How Publishers Need To Adapt via @sejournal, @MattGSouthern
Research across hundreds of thousands of queries shows AI Overviews shrinking click-through rates, destabilizing publishing models, and accelerating zero-click search growth.
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from Search Engine Journal https://www.searchenginejournal.com/the-impact-of-ai-overviews-how-publishers-need-to-adapt/556843/
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