Author: Yo SEO Tools

Google stops testing links in Search Generative Experience snapshot answers

Earlier this month, Google began testing links within the Search Generative Experience AI-generated snapshot answers. Well, it seems Google has stopped that test and is no longer testing links or citations in these AI-generated answers. Link test. Here is a screenshot of the links/citations in these answers. Please note our original coverage showcased three different

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How your approach to content needs to change: People, process and technology

The search and content landscape has significantly changed since the start of 2023.  As the usage of generative AI applications soars and search engines integrate AI into the SERP results, a fresh content battleground has emerged.  Consequently, content optimization is evolving, shaped by the dynamic interplay between people, processes, and technology. This process is becoming

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How ChatGPT plugins can up your SEO game

ChatGPT is one of the hottest technologies to ever hit the SEO industry. This groundbreaking conversational AI is not just another chatbot. It represents a paradigm shift in the industry – an evolution in how we approach optimization – with technology-driven understanding and adaptability.  While ChatGPT reshaped how we approach SEO, its real magic lies

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