Registration is open for Google Marketing Live

Registration is open for Google Marketing Live

Registration is open for Google Marketing Live

Secure a virtual front-row seat on Tuesday, May 23, at 9 a.m. PT for Google’s premier event showcasing the latest ads, products, and innovations, Google Marketing Live.

The event will explore how Google’s AI-driven ads solutions can amplify your marketing skills and generate impressive business outcomes in the evolving economic landscape.

The pre-show starts at 8:55 a.m. PT, followed by the opening keynote at 9 a.m. PT. Technology Broadcast Journalist Laurie Segall and Google VP Jason Spero will then lead an in-depth session discussing Google’s latest product unveilings, complete with a Q&A featuring the teams behind their creation.

Google Marketing Live 2022. Here’s what happened at GML 2022.

  • YouTube Shorts ads. Those advertisers currently running video action campaigns and app campaigns will have ads automatically scale to fit Google’s TikTok competitor, YouTube shorts.
  • Swipable shopping ads in search. A big, bold new ad display pairs organic shopping results with shopping ads for a highly visual shopping experience. 
  • Product feeds for a shoppable YouTube experience. Google gave advertisers the ability to connect product feeds to campaigns to create shoppable video ads on YouTube Shorts. 
  • Product 3D models to appear directly within the search engine results pages.
  • Insights page updates. The Insights page got a major overhaul, with a focus on attribution and first-party data.
  • And so much more.

Join us for SMX Advanced 2023 for a roundtable discussion on GML 2023 and hear reactions and insights straight from Google Ad experts.

Register. Register for Google Marketing Live 2023 here.

Why we care. In the fast-paced world of digital marketing, staying up-to-date with the latest tools, technologies, and strategies is crucial for maintaining a competitive edge. Google Marketing Live 2023 is a free event and allows advertisers to stay ahead of the competition and on top of industry trends and changes.

The post Registration is open for Google Marketing Live appeared first on Search Engine Land.

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