X has officially rolled out its creator ads revenue sharing program.
The new feature enables users to share revenue from verified content creators’ impressions of ads in replies to content posted on the social networking platform.
Elon Musk’s platform, previously known as Twitter, has introduced this new tool as part of X’s mission to enable people to earn a living through X.
Why we care. Musk is in the midst of trying to rebrand Twitter to X following a plummet in ad revenue after his takeover last year – and this new feature comes at a huge turning point for the platform. The program has already helped creators secure substantial early payouts, which is helping to generate interest in the brand again. However, while the payouts so far have been impressive, the eligibility qualifications are pretty high. Perhaps too high for people to realistically earn a living through X.
Who is eligible? In order to be considered for the creator ads revenue sharing program, your account must meet the following criteria:
If your account meets these conditions, you’ll then need to ensure you have an account with Stripe – X’s payment processor. You’ll then need to ensure that X’s Ads Revenue Share Terms are adhered, for example, the Creator Monetization Standards and the X Rules.
How it works. If your account is eligible, you’ll need to follow these simple steps to get started:
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What has X said? X announced the rollout via a statement posted in its Help Center. It read:
Deep dive. Read Twitter's full announcement for more information on how its ad revenue-sharing program works.
from Search Engine Land https://searchengineland.com/x-creator-ads-revenue-sharing-430053
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